Challenge: Help small businesses within retail real estate that have been heavily impacted by the pandemic. Create resources for owners and developers to share with struggling independent tenants.
Solution: Rumphius Marketing has created and contributed two sets of videos on how to market your business with a team of one and SEO tips for retail real estate businesses, pro bono. Contributions are made on a monthly basis based on expertise and needs of ICSC. There is a new Small Business tab on the main ICSC website navigation – a huge win for everyone to offer more free resources to members.